--- title: "Unleashed E7: Creating Moments of Personal Leadership Impact" description: Unlock the power of everyday leadership with Drew Dudley. Learn to create moments of personal impact and take your business to the next level. image: https://blog.unleashresults.com/hubfs/Imported_Blog_Media/iStock-1083827800.jpg --- [![](https://blog.unleashresults.com/hubfs/results-white.png) ![](https://blog.unleashresults.com/hubfs/Results_logo_transparent-retinap.png)](https://unleashresults.com/) - Calgary [1-403-234-0999](tel:+14032340999) - Edmonton [1-780-784-1047](tel:+17807841047) - Vancouver [1-236-521-1954](tel:+12365211954) - [About](https://unleashresults.com/about/) - [Team](https://unleashresults.com/about/#team) - [Community Involvement](https://unleashresults.com/community-involvement/) - [Join the Team](https://unleashresults.com/careers/) - [Book Jeff Tetz to Speak](https://unleashresults.com/jefftetz/) - [Results Execution System (RES)](https://unleashresults.com/services/) - [Execution Disciplines Program](https://unleashresults.com/services/execution-disciplines-program/) - [Building Leaders Programs](https://unleashresults.com/services/building-leaders-program/) - [Executive Coaching](https://unleashresults.com/services/executive-coaching/) - [Business Consulting](https://unleashresults.com/services/business-consulting/) - [Success Stories](https://unleashresults.com/success-stories/) - [Events](https://unleashresults.com/events/) - [Leadership and Growth](https://unleashresults.com/events/) - [Business Execution Summit](https://unleashresults.com/bex/) - [Connex Leadership Summit](https://unleashresults.com/connex/) - [Partner with Us](https://unleashresults.com/partnership/) - [Execution Insights](http://www.unleashresults.com/blog/) - [Resources](https://unleashresults.com/resources/) - [Unleashed Podcast](https://unleashresults.com/unleashed-series/) - Guides - [Succession Planning Resources](https://blog.unleashresults.com/tag/succession-planning) - [Performance Management Resources](https://blog.unleashresults.com/tag/performance-management) - [Change Management Resources](https://blog.unleashresults.com/tag/change-management) - [Bookstore](https://unleashresults.com/bookstore/) - [Contact](https://unleashresults.com/contact/) - [About](https://unleashresults.com/about/) - [Team](https://unleashresults.com/about/#team) - [Community Involvement](https://unleashresults.com/community-involvement/) - [Join the Team](https://unleashresults.com/careers/) - [Book Jeff Tetz to Speak](https://unleashresults.com/jefftetz/) - [Results Execution System (RES)](https://unleashresults.com/services/) - [Execution Disciplines Program](https://unleashresults.com/services/execution-disciplines-program/) - [Building Leaders Programs](https://unleashresults.com/services/building-leaders-program/) - [Executive Coaching](https://unleashresults.com/services/executive-coaching/) - [Business Consulting](https://unleashresults.com/services/business-consulting/) - [Success Stories](https://unleashresults.com/success-stories/) - [Events](https://unleashresults.com/events/) - [Leadership and Growth](https://unleashresults.com/events/) - [Business Execution Summit](https://unleashresults.com/bex/) - [Connex Leadership Summit](https://unleashresults.com/connex/) - [Partner with Us](https://unleashresults.com/partnership/) - [Execution Insights](http://www.unleashresults.com/blog/) - [Resources](https://unleashresults.com/resources/) - [Unleashed Podcast](https://unleashresults.com/unleashed-series/) - Guides - [Succession Planning Resources](https://blog.unleashresults.com/tag/succession-planning) - [Performance Management Resources](https://blog.unleashresults.com/tag/performance-management) - [Change Management Resources](https://blog.unleashresults.com/tag/change-management) - [Bookstore](https://unleashresults.com/bookstore/) - [Contact](https://unleashresults.com/contact/) ![featured image](https://blog.unleashresults.com/hubfs/Imported_Blog_Media/iStock-1083827800.jpg) - [Unleashed](https://blog.unleashresults.com/tag/unleashed) # Unleashed E7: Creating Moments of Personal Leadership Impact - By Tim O'Connor - May, 21 2020 - [Home](https://blog.unleashresults.com/) - [Blog](https://blog.unleashresults.com) - Unleashed E7: Creating Moments of Personal Leadership Impact Table of Contents ![](https://blog.unleashresults.com/hs-fs/hubfs/Imported_Blog_Media/IMG_9081-300x200.jpg?width=300&height=200&name=IMG_9081-300x200.jpg)Today on Unleashed we welcome Drew Dudley who’s been called one of the most inspirational TED speakers in the world. His mission is to help people unlearn some dangerous lessons about leadership and to capitalize on leadership moments of impact every day. Drew is the founder and chief catalyst of Day One Leadership where he has helped top organizations around the world increase their leadership capacity. His clients have included McDonald’s, American Express, JP Morgan Chase, and The United Way. He is also the bestselling author of This is Day One: A Practical Guide to Leadership That Matters. ## Misconceptions about Leadership When learning something new, we often anchor to the first examples that we are exposed to. Most of us learned about leaders and leadership by seeing a figurative “giant” held up as an example; leaders in politics (Winston Churchill), business (Steve Jobs), or military ventures (Alexander the Great). Historically they are white, male, straight, charismatic, and loud. This deep-seated image makes it difficult for many of us to recognize ourselves as leaders. We say, “well, that’s just not me,” or “I’m not a leader.” Drew’s first point is to challenge this belief by reframing what leadership is today. Secondly, we also confuse leadership with people who are catalysts and who make things happen. It’s true that leaders are catalysts, but not all catalysts are leaders. Sometimes catalysts influence people through fear, violence, power, and the removal of other’s rights. True leaders use influence to positively impact others and remove fear. Drew proposes a new way of defining leadership. Firstly, leadership is a choice we make every day to use human interaction to positively impact others. It is not tied to what we look like, how we sound, or what experience we have had. Leadership is displayed through interactions, done consistently, and with intention to help another. He calls these *moments of personal impact.* In this way we become *Everyday Leaders.* Some believe that leadership needs to be different during the pandemic, or that we don’t have time or the ability to do it well because we are not seeing people face-to-face. Drew disagrees. In fact, we may have more opportunities now to display moments of interpersonal impact – acts of courage, kindness, accountability, and forgiveness – than we had before. Just the ‘how’ is different. Maybe now it’s through a phone call, a Zoom meeting or a hand-written card. ## The Everyday Leader Process The *Everyday Leader* is based on extensive research that Drew spear-headed at the University of Toronto. It begins with some foundational psychology: - [The Zeigarnik Effect](https://en.wikipedia.org/wiki/Zeigarnik_effect) – people remember unfinished tasks better than completed tasks. - [The Question-Behavior Effect](https://www.forbes.com/sites/amymorin/2016/01/22/study-reveals-a-conversation-trick-that-motivates-people-to-change-their-behavior/#47c181bb6ff0) – how posing a question to someone speeds up that person’s readiness for change. Combined, these two concepts from brain science suggest that if we want to change the way we operate, we should pose questions of ourselves each day and leave them unanswered. But what questions? The *Everyday Leader* questions tie to values. Personal values are effectual if they are clear and we use them every day to make decisions. i.e. they are not just a plaque on the wall. Drew’s six values are a noble list, a great place to start, and translate easily to open questions: > ![](https://blog.unleashresults.com/hs-fs/hubfs/Imported_Blog_Media/1590091330019-300x274.png?width=410&height=375&name=1590091330019-300x274.png) Therefore, to be an *Everyday Leader* we must begin each day by asking ourselves these questions and end each day by trying to answer them. Daily journaling would be an ideal way to support this process. ## Every Day is Day One In his personal life, Drew spoke about the adversity he has faced. His demons included obesity, alcohol, and mental illness. And it can be intimidating to set a goal to defeat all those demons for the rest of his life. Instead he suggests treating every day as if [This is Day One](https://www.amazon.ca/dp/0316523070/ref=as_sl_pc_tf_til?tag=resultscicom-20&linkCode=w00&linkId=fd98420bebd87493c51a1579da28c319&creativeASIN=0316523070). All you have to do is commit to being the best leader, and person, you can be today. Forget about the mistakes of the past and don’t be overwhelmed by the immensity of all your tomorrows. Just focus on today. > **All we have to decide is what to do with the time that is given us**. > JRR Tolkien, “The Lord of the Rings” ## **Take Your Business to the Next Level**  At Results we care about your success, we understand how overwhelming it can feel to run a business, and we’re here to help. Reach out to Nicole through our [contact form](https://info.unleashresults.com/e3t/Ctc/2K+113/cCqvp04/VX2t-Q98DmZCW8YxH3c4d3JdzW9ccHTJ54TnltN5_C1ms3lYMRW69sMD-6lZ3pCW24dV3383G5yVW5xl4lS1z3cqgW7Gp6lv4V93RNVmfH2629xF-0W5Pc9Gk4pRbdnN49nMNltXsblW5fSlzt8zg8BRW6FRwhG9h0QwCW3wxCkH8dXXT7W3VTCmH3X5yMsN87BnzqmYjRGN8yCCG5_GqXjW8pbwhY6Gd7PRW4MxBlN110P2-W5H2tf46FZWLjN56pzPV_d7tQW5nmQdv1Fr5fDW2Z_4M14cvh5hW237mp92sn8Y8W3BcyFZ3j85bqf3HRdqR04) for ways to unleash the potential of your business.  Visit the [Unleashed Podcast Library](https://info.unleashresults.com/e3t/Ctc/2K+113/cCqvp04/VX2t-Q98DmZCW8YxH3c4d3JdzW9ccHTJ54TnltN5_C1mM3lYMRW6N1vHY6lZ3kBW6CCnnX3Qdhs4W7_Z2771HjT50W4Zyx8b56nqjbW35jMXq3VPb_0N5kFvSPCPX5wW7RYJ1-55M053W3G5GFC1JjRlxW36G7YM3Xf8TtW4XK9XC4bTqhFW27bjM68HhpMdW7r0PFL7mWTlYW31mJCb2110cjW2cX7fP7fst6QVNdW6g9jQpjKW3JWs077M72g8N1KXlZj-QqvSW77y_D95ZtMnSW8PMpg08gzR2zW1XTXVj9fDwc9W8N_lqp4FWr0jW26QXk959vjx7W4wfnFH6L2_6bf8zSYF-04) where you’ll find exclusive conversations with world-class thought leaders, authors, and leadership experts.  Each episode of Unleashed is hosted by Results’ CEO Jeff Tetz who spends most of his day exploring what makes high performers tick and helping build a community of leaders who want to learn and grow together. Follow Jeff ([Twitter](https://x.com/JeffTetz); [LinkedIn](https://www.linkedin.com/in/jefftetz/); [Instagram](https://www.instagram.com/jeffwtetz/)) for more great leadership insights.     ![Tim O’Connor](https://blog.unleashresults.com/hs-fs/hubfs/Imported_Blog_Media/8733a19cec54ebd69d587a2d522e7591-Nov-03-2021-12-06-13-88-AM.jpeg?width=80&height=80&name=8733a19cec54ebd69d587a2d522e7591-Nov-03-2021-12-06-13-88-AM.jpeg) ### [Tim O’Connor](https://unleashresults.com/author/timoconnor/)     - Share this article - - - [Sign Up Now for Upcoming Events](https://resources.unleashresults.com/leadership-development-events) ##### Sign Up For Our Newsletter - [Popular](https://blog.unleashresults.com/unleashed-7#sidebar-popular-posts) - [Recent](https://blog.unleashresults.com/unleashed-7#sidebar-recent-posts) [Why Does Change Management Fail (And What To Do About It) July, 20 2026](https://blog.unleashresults.com/why-change-management-fails) [The Results’ Four Cs of Extraordinary Teams Framework June, 21 2026](https://blog.unleashresults.com/the-results-four-cs-of-extraordinary-teams) [Climbing the Accountability Ladder May, 15 2026](https://blog.unleashresults.com/climbing-the-accountability-ladder) [How Emotionally Strong Leaders Handle Difficult People April, 20 2026](https://blog.unleashresults.com/how-emotionally-strong-leaders-handle-difficult-people-results) [Business Execution Summit 2026 Brings Leaders to Kananaskis March, 12 2026](https://blog.unleashresults.com/business-execution-summit-2026) [Climbing the Accountability Ladder May, 15 2026](https://blog.unleashresults.com/climbing-the-accountability-ladder) [The Results’ Four Cs of Extraordinary Teams Framework June, 21 2026](https://blog.unleashresults.com/the-results-four-cs-of-extraordinary-teams) [The Role of Leaders in Driving Innovation and Change July, 3 2024](https://blog.unleashresults.com/the-role-of-leaders-in-driving-innovation-and-change) [The Best Leadership Conferences in 2026 | Results January, 1 2026](https://blog.unleashresults.com/top-leadership-conferences) [Why Do Family Businesses Fail? November, 25 2025](https://blog.unleashresults.com/why-do-family-businesses-fail) ## Join Our Community Leadership development, real conversations, and relevant tools from business leaders experiencing the same challenges. Plus, enjoy notifications of upcoming (and free) workshops and events with world-renowned speakers. [![](https://blog.unleashresults.com/hubfs/results-white.png)](https://blog.unleashresults.com/) [Book a Chat](https://unleashresults.com/contact/) [Follow us on LinkedIn](https://www.linkedin.com/company/results-canada-inc-?trk=prof-exp-company-name) [Follow us on Facebook](https://www.facebook.com/UnleashResults/) [Follow us on Instagram](https://www.instagram.com/UnleashResults/) [Follow us on Twitter](http://twitter.com/unleashresults) [Follow us on Facebook](https://www.youtube.com/channel/UCu-cq4YysIvoMIsDGvPdaOQ) - [About](https://unleashresults.com/about/) - [Services](https://unleashresults.com/services/) - [Success Stories](https://unleashresults.com/success-stories/) - [Events](https://unleashresults.com/events/) - [Resources](https://unleashresults.com/resources/) - [Blog](https://blog.unleashresults.com/) - [Assess Your Business](https://unleashresults.com/apply/) Calgary [1-587-871-0348](tel:+15878710348) #210, 1040 7th Ave SW Edmonton [1-780-900-4962](tel:+17809004962) 9920 45 Ave NW Vancouver [1-604-245-1831](tel:+16042451831) 9th Floor, 1021 West Hastings St. © 2026 Results - [Privacy Policy](https://unleashresults.com/privacy-policy/) [Created by Roketto](https://www.helloroketto.com) ```json { "@context" : "http://schema.org", "@type" : "TechArticle", "author" : { "@type" : "Person", "name" : "Tim O'Connor", "url" : "https://blog.unleashresults.com/author/tim-oconnor" }, "dateModified" : "2026-03-19", "datePublished" : "2020-05-21", "description" : "Unlock the power of everyday leadership with Drew Dudley. Learn to create moments of personal impact and take your business to the next level.", "headline" : "Unleashed E7: Creating Moments of Personal Leadership Impact", "image" : "https://resources.unleashresults.com/hubfs/Imported_Blog_Media/iStock-1083827800.jpg", "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://unleashresults.com/wp-content/uploads/2020/02/results.svg" }, "name" : "Results", "url" : "https://unleashresults.com/" }, "url" : "https://blog.unleashresults.com/unleashed-7" } ```